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Why NOW (2025) Is The Best Time to Become an Amazon Seller

March 3, 2025 by TWF Team

Ready to have your mind blown?

Did you know that if you had invested just $1,000 in Amazon stock back in 1997 then, it’d be worth around $2,000,000 today?

Take a second to let that sink in.

Think about what that kind of money could do for you. 

Maybe you’d be free from student loans. Maybe you’d be driving a better car, taking more vacations, or finally living in that dream home with the big backyard and a three-car garage.

Okay, deep breath. No need for regrets. We get it.

The good news? 

Even though most of us missed out back then, you haven’t missed out now. 

Amazon isn’t just making billionaires out of investors—it’s also paying everyday people tens of billions of dollars every year. 

In 2018 alone, it was around $40 billion, and that number has skyrocketed since. Amazon is still growing at an insane rate, and it’s creating the biggest money-making opportunity our generation has ever seen.

And here’s the thing—anyone can be a part of it.

What Most Amazon Shoppers Don’t Know

You’ve probably bought plenty of things on Amazon—anything from phone chargers to furniture. And how often has someone asked, “Where’d you get that?” and you casually replied, “Oh, Amazon.”

But here’s what most people don’t realize: over half of everything sold on Amazon isn’t actually sold by Amazon—it’s sold by people like you.

That coffee table? Could’ve come from a stay-at-home mom running her own Amazon business. That hoodie? Maybe a college student flipping products between classes. That cool wall clock? A regular guy trying to escape the 9-to-5 grind.

These aren’t big-time millionaires or e-commerce wizards. 

They’re everyday people who saw an opportunity and ran with it. And if they can do it, why not you?

Why Now is the Time to Start Selling on Amazon

Let’s be real: Amazon isn’t slowing down. 

Every year, their revenue jumps by 30-40%. By 2030 (which, let’s be honest, feels like tomorrow), Amazon is projected to pull in nearly $800 billion a year.

That’s massive.

And while some people might think it’s “too late” to start selling, the reality is that Amazon needs more sellers. The demand is outpacing the supply. And a lot of new sellers? They have no idea what they’re doing.

The market is wide open for people who are serious about building a real business. 

And there’s no cap on what you can earn. Whether you just want some extra spending money or a full-time income, this can be your shot at real financial freedom.

Think this is just a side hustle? Maybe. But did you know that one in five Amazon sellers is doing at least $1 million in sales a year? 

And that number doubled from 2017 to 2018.

But How Do You Actually Get Started?

If your head is spinning with questions—Where do I start? What do I sell? How do I even find products?—you’re not alone. 

There’s a ton of info out there, and everyone seems to have a different opinion on the “best” way to sell on Amazon.

  • Private Label? Huge potential, but it’s expensive and risky.

  • Retail & Online Arbitrage? Easy to start, but tough to scale.

  • Dropshipping? Amazon’s cracking down, making it less and less reliable.

So what’s the best way in? We’ve got the answer. 

It’s a low-risk, high-reward method that’s been proven to work time and time again.

The Secret? Reverse Sourcing Wholesale

We didn’t start with a million-dollar business.

We started with a simple goal: make enough money to support our families. And we figured it out—starting with just $600, we turned that into millions.

How? 

By perfecting a strategy called reverse sourcing wholesale.

Instead of gambling on new products and hoping they’ll sell, we reverse engineer the process. 

We start by finding products that are already selling like crazy on Amazon, then track down the suppliers and lock in deals that make us profit.

This strategy has helped us and our students generate over $1 BILLION in Amazon sales. 

Some of them have even flipped their businesses for six-figure paydays. And the best part? It doesn’t take endless hours of work. We’re talking about a business model that can make you money while you sleep.

You’re Not in This Alone

We get it—jumping into something new is scary. But here’s the thing: we’ve already made all the mistakes, so you don’t have to.

We’ll be with you every step of the way. 

That’s why we put together a free Wholesale Formula online workshop, where we break down our exact Reverse Sourcing Wholesale method so you can start your own Amazon business without the guesswork.

Selling on Amazon isn’t some get-rich-quick scheme. But it’s also not impossible. With the right tools, resources, and support, you can absolutely do this.

The opportunity is there. It’s just waiting for people who are ready to take action.

Are you one of them?

Filed Under: Business, Finances, Marketing, Technology

This 1 Sentence Transformed Our Content Strategy…

December 18, 2024 by TWF Team Leave a Comment

In December 2014, our co-founder Dylan was working as a printer repair technician, making $40,000 a year. Growing up in one of America’s poorest counties, his future seemed limited.

Then one insight changed everything.

Within six months of this breakthrough, Dylan had generated over $120,000 from content creation. Within 18 months, he became a millionaire.

Before turning 30, he was a multi-millionaire.

The insight that transformed everything? It’s deceptively simple:

Every decision your customers make relates to survival, and once you understand this, you can transform your Amazon business forever.

Now, this can be implemented into MANY aspects of your Wholesale business. But there’s one place in particular where it can make a HUGE difference.

Your content creation.

This Is A Total GAME-CHANGER For Content Creation

Think about the last purchase you made.

While you might think it was just about getting a product you wanted, deeper forces were at work.

Your brain was asking: “How will this help me survive and thrive?”

On Amazon, your customers are asking the same question.

They might not realize it, but every scroll, click, and purchase decision is driven by this primitive instinct. Understanding this changes everything about how you position your products and build your business.

Sales Is 100% About Psychology – Get Inside Your Customers’

Your customers’ brains have one primary objective: survival and advancement.

Of course, this is different than it was 100,000 years ago. Today, “surviving” has a much different meaning. Right now, this translates to…

  • Saving money
  • Saving time
  • Reducing stress
  • Improving status
  • Enhancing security
  • Creating better lives for their families

When you understand THIS, your product listings transform from mere descriptions into powerful tools that speak directly to these fundamental needs.

Maximizing Your Content’s Impact (& Driving Sales)

Alright, so what are the QUICK ways to start implementing this? Check it out…

1. Storytelling That Sells

Your product listings aren’t just about features and specifications.

They’re about telling a story that connects with your customers’ survival instincts.

For example, don’t just list your product’s features – show how each feature makes their life better, safer, or more successful.

This is an EASY switch to make, and it will have a lasting impact on your conversion rates.

2. The Power of Giving First

At The Wholesale Formula, we’ve seen this principle create extraordinary results.

When you focus first on providing value to your customers, you build trust that translates into loyal, repeat buyers.

This isn’t just good karma – it’s good business.

3. Creating Genuine Urgency

While artificial scarcity can backfire, genuine scarcity is a powerful motivator.

Your brain is programmed to act quickly when resources are limited. Use this ethically by being honest about limited stock or special offers.

Taking Content Creation To The Next Level

Here’s the MOST IMPORTANT part – and where most Amazon sellers go wrong.

You might understand your product perfectly, but if you can’t communicate its value simply and clearly, you’ll lose sales.

Think about it this way:

  • If you’re an expert, your knowledge is at level 10
  • You might think you’re simplifying to level 6
  • But customers make buying decisions at levels 1-2

The key? Strip away complexity until your message is crystal clear. Remember: You’re not dumbing it down; you’re making it accessible.

Putting It Into Practice

Want to transform your Amazon listings? Start by doing this…

  1. Examine each listing from your customer’s survival perspective:

    • How does this product make their life better?
    • What problems does it solve?
    • How does it help them thrive?
  2. Simplify your message:

    • Can a 12-year-old understand it?
    • Have you eliminated all jargon?
    • Is the benefit immediately clear?
  3. Build trust through value:

    • Are you focusing on customer benefits?
    • Have you proven your reliability?
    • Are you telling a compelling story?

Your Next Steps

Dylan’s journey from printer repair technician to multi-millionaire wasn’t about having special advantages or connections. It was about understanding these fundamental principles about human behavior and applying them consistently.

You can start applying the EXACT same techniques.

Start by reviewing one of your product listings right now. Ask yourself:

  • Does this speak to my customer’s survival instincts?
  • Is my message crystal clear?
  • Am I building trust through value?

The answers to these questions could transform your business, just like they transformed ours.

Remember: The clearest communicator wins. And now that you understand the survival instinct driving every purchase decision, you have the power to communicate more effectively than ever before.

The Wholesale Formula Team

Filed Under: Marketing

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